What Customers Crave

Author: Nicholas J. Webb
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814437826
Size: 23.53 MB
Format: PDF, ePub, Docs
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How well do you know your customers? What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top.